Christian Reuter

Founder & CEO

During 20+ years in the international Sports and FMCG business he had the chance to work with top athletes, teams and agencies and take part in huge sport events such as the ATP World Tour and World Padel Tour with a proven track record of revenue and profit generation, marketing strategies and general management. Driven by opportunities to go the extra mile, to generate excitement and passion within company culture and clients built on authentic offerings which resonate with the target audience.

Proficient in six languages, he enjoys multicultural environments, plays padel and tennis and enjoys sailing.


Fabio Fortina

Executive VP Marketing & Communication & CEO of the Ocean Race Team

Manager, specialized in Marketing and Communication, with experience in investment banks and in several sports as F 1, Tennis, Skiing, Football and Winter Olympic Games.

Marketing & Commercial Director in international Corporation, he has been involved in three America’s Cup and one Ocean Race.

Among his activities he is currently teaching sports marketing management at the University of Lugano and some other European Business Schools.